Federal Communications Commission
Washington, D.C. 20554		 Approved by OMB
3060-1115 (March 2008)
FOR FCC USE ONLY
 
FCC 388
DTV Quarterly Activity Station Report		 FOR COMMISSION USE ONLY
FILE NO. BDERCT-20090109AWV
Licensee
WDAF LICENSE, INC.
Call Sign
WDAF-TV		 Facility Id
11291
Community of License
City State
MO JACKSON 64108 -

KANSAS CITY
WWW.MYFOXKC.COM 		Licensee Renewal Expiration Date (mm/dd/yyyy)
02/01/2014
Channel Numbers: (Check the Channel Number(s) to which this form applies.)
checkbox checked Analog 4  
checkbox checked Digital 34
Report reflects information for quarter ending: 12/31/2008
Have you opted to comply with Option One, Two, or Three (once elected, this choice may not change)?
radio button not selected Option One (A and D) radio button selected Option Two (B and D) radio button not selected Option Three (C and D)

Over the past quarter, have you fully complied with the requirements of this option? radio button selectedYes radio button not selectedNo
Simulcasting:
Are you simulcasting on your Analog channel and your primary Digital stream? radio button selectedYes radio button not selectedNo
Application Purpose:
 
radio button not selected Amendment File Number -

Section B (For broadcasters electing Option Two)

On its analog channel, and its primary digital stream, a station must run an average of 16 transition-related PSAs and 16 transition-related crawls, snipes, and/or tickers per week in each quarter, all between the hours of 5 a.m. and 1 a.m. It must also run one 30 minute DTV-related informational program once, and one 100-Day Countdown piece per day for the 100 days prior to the conclusion of the transition. Comment boxes MUST be used to describe these compliant activities (See rules for additional details).

Total Number of Eligible DTV Transition-Related PSAs and Crawls, Snipes, and/or Tickers (CSTs) Run -- Last Quarter


How many DTV PSAs and CSTs did your station run between 5:00 a.m. and 1:00 a.m. last quarter?
      437
      339

For informational purposes only, how many DTV PSAs and CSTs did your station run in the last quarter from 6:00 a.m. to 9:00 a.m.?
   34
   66

For stations located in the Eastern or Pacific Time Zone, how many DTV PSAs and CSTs did your station run in the last quarter from 6:00 p.m. to 11:35 p.m. (must average at least 4 per week)?
     0
     0

For stations located in the Central or Mountain Time Zone, how many DTV PSAs and CSTs did your station run in the last quarter from 5:00 p.m. to 10:35 p.m.(must average at least 4 per week)?
    137
    92


30 Minute Educational Programs - Last Quarter


How many 30 minute, DTV-related informational programs did your station run during the quarter? At least one such program must be run between the hours of 8:00 a.m. and 11:35 p.m., prior to June 12, 2009.
   3

THE 30 MINUTE DTV-RELATED INFORMATIONAL PROGRAMS AIRED:
11/29 - 1:00PM
12/14 - 2:30PM
12/25 - 12:30PM

100-Day Countdown - Last Quarter

All stations participating in Option Two must air a minimum of one "Countdown To DTV" per day during certain periods.  Due to the delay in the DTV deadline, the revision of the countdown rules, and differing analog termination dates, not every station was required to air the "Countdown To DTV" the same number of times during the first quarter of 2009.  Below, list the actual number of days on which your station aired any eligible "Countdown to DTV," and, in the Comments field, briefly explain how this number of days was calculated.
   0
   81
   0
   0

SEVERAL ANIMATED DTV TRANSITION COUNTDOWN GRAPHICS RAN DAILY BEGINNING 11/10/08.

Section D (For all broadcasters)

Additional DTV On-air Initiatives - Last Quarter  
Did your station run additional on-air initiatives (such as news reports, town hall meetings, etc.) during the quarter? The comment box may be used to describe these initiatives. radio button selectedYes radio button not selectedNo

FOURTH QUARTER NEWS REPORTS REGARDING THE DTV TRANSITION (DATE, STORY, NEWSCAST, NUMBER OF TIMES (X) STORY AIRED):

10/28 DTV CONVERTER SALES - AM NEWS 1X

11/6 DTV QUESTIONS - AM NEWS RAN 4X; NOON NEWS 1X, PM NEWS 2X

11/24 DTV TEST TEASE - AM NEWS 4X; NOON NEWS 1X; PM NEWS 2X
11/25 DTV TEST TEASE - AM NEWS 4X; NOON NEWS 1X; PM NEWS 2X


11/25 WHERE TO GET CONVERTER BOXES - LATE NEWS 2X

11/26 WHAT TO DO IF FAILED TEST - LATE NEWS 1X

11/26 SURWEST FAILS DTV TEST - LATE NEWS 2X
11/27 SURWEST FAILS DTV TEST - AM NEWS 1X

12/15 DTV TEST TEASES - ALL NEWSCASTS 8X
12/16 DTV TEST TEASES - ALL NEWSCASTS 8X

12/17 DTV TEST - ALL NEWSCASTS 8X

12/17 HOW TO GET A CONVERTER BOX - AM NEWS 2X; NOON NEWS 1X; PM NEWS 2X; LATE NEWS 2X

12/30 RECYCLING TELEVISIONS - PM NEWS 2X
Station Website Additional Activity Related to the DTV Transition - Last Quarter  
Does your station have a Website? radio button selectedYes radio button not selectedNo
If YES, did your station provide additional DTV related information or activities on that Website? The comment box may be used to describe what was posted on the station's Website. radio button selectedYes radio button not selectedNo

DTV TRANSITION INFORMATION WAS PROMINENT ON MYFOXKC.COM FOR THE ENTIRE 4TH QUARTER, 2008. THE WEBSITE INCLUDED THE FOLLOWING INFORMATION: COMPLETE DTV TRANSITION TIMELINE, EIGHT (8) DTV TRANSITION VIDEO SPOTS - THREE IN SPANISH AND FIVE IN ENGLISH; EASY TO READ STORY ABOUT THE "7 THINGS YOU MUST KNOW ABOUT THE DTV TRANSITION," (THE SEVEN THINGS ARE: CONVERSION, WHO'S AFFECTED, IS MY SET READY, CONVERTER BOX COUPON INFORMATION, WHICH ANTENNA IS RIGHT FOR MY SET, HOW DO I HOOK UP A CONVERTER BOX, OTHER DTV RESOURCES AND TELEVISION SET MANUFACTURERS DTV CONVERSION SITE.) WDAF AVERAGES APPROXIMATELY 3 MILLION PLUS PAGE VIEWS PER MONTH.
Additional DTV Outreach Efforts -- Last Quarter  
Check all of the DTV related activities listed below that your station engaged in over the last quarter. The comment box may be used to describe this activity.  
checkbox not checked Speaking Engagements



checkbox not checked Community Events



checkbox not checked Other (describe)
This comment box may be used to include other comments or information about your station's DTV activity over the last quarter.



 

Station Certification
I certify that the statements in this document are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.
Typed or Printed Name of Person Signing
GENERAL MANAGER

CHERYL MCDONALD


WILLFUL FALSE STATEMENTS ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

FCC NOTICE REQUIRED BY THE PAPERWORK REDUCTION ACT

We have estimated that each response to this collection of information will take 3 hours. Our estimate includes the time to read the instructions, look through existing records, gather and maintain required data, and actually complete and review the form or response. If you have any comments on this estimate, or on how we can improve the collection and reduce the burden it causes you, please write the Federal Communications Commission, AMD-PERM, Paperwork Reduction Project (3060-1115), Washington, D.C. 20554. We will also accept your comments via the Internet if you send them to pra@fcc.gov. Remember - you are not required to respond to a collection of information sponsored by the Federal government, and the government may not conduct or sponsor this collection, unless it displays a currently valid OMB control number or if we fail to provide you with this notice. This collection has been assigned an OMB control number of 3060-1115.

THE FOREGOING NOTICE IS REQUIRED BY THE PAPERWORK REDUCTION ACT OF 1995, P.L. 104-13, OCTOBER 1, 1995, 44 U.S.C. 3507.