Federal Communications Commission
Washington, DC 20554
Approved by OMB
3060-0754
FCC 398
Children's Television Programming Report

Report reflects information for the filing period ending: 2010-12-31 00:00:00.0 Filed on: 2011-01-12 10:03:43.766

Call Sign Channel Numbers Community of License
KPLR-TV  (analog)
26 (digital)
City State County ZIP Code
St. Louis MO St. Louis 63146
Licensee Name
KPLR,Inc. Debtor-In-Possession
Network Affiliation Nielsen DMA Licensee World Wide Web Home Page Address (if applicable)
The CW St.Louis www.kplr11.com
Facility ID Previous Call Sign (if applicable) License Renewal Expiration Date
35417 2014-02-01 00:00:00.0
Analog Core Programming
2. State the average number of hours of Core Programming per week broadcast by the station. See 47 C.F.R. §73.671(c).  
3. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673?  
(b) Identify publishers who were sent information in 3(a).
4. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
[There are no analog core program reports.]
Non-Core Educational and Informational Programming
5. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and informational program.
[There are no analog non-core program reports.]
Sponsored Core Programming
6. List Core Programs, if any, aired by other analog stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no analog sponsored core program broadcast reports.]
[There are no analog sponsored core program detail reports.]
Digital Core Programming
7. (a) State the average number of hours of Core Programming per week broadcast by the station on its main program stream. 3.00 hours
  (b) Did the Licensee broadcast on its main digital program stream the same Children's Core Programming provided on its analog channel? Y
  (c) If Yes to 7(b), the Licensee certifies that the representations and children's program information provided with respect to its analog channel apply equally with respect to its main digital program stream. Y
    If No to 7(c), submit as an Exhibit a Statement of Explanation. (None Required)
8. (a) State the average number of hours per week of free over-the-air digital video programming broadcast by the station on other than its main program stream. 168.00 hours
  (b) State the average number of hours per week of Core Programming broadcast by the station on other than its main program stream. See 47 C.F.R. §73.671. 5.50 hours
9. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673? Y
  (b) Identify publishers who were sent information in 9(a).
St. Louis Post Dispatch TV Guide TV Data Tribune Media Service Tel-Aire Publications Tonight Publications Ford Printing, Inc. North County Publications Alton Telegraph Effingham Daily News Journal Register Plus 81 cable systems and publications
10. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
   
Title of Digital Core Program #1 Origin
(26.1) Cubix: Robots for Everyone NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 7:00 a.m. & 7:30 a.m. October 2 - December 25, 2010 26 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
6 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This series takes place in the year 2040 in Bubble Town where robots outnumber humans. The show centers around the Botties, a special club for people who know how to fix robots. But robots are going crazy all over Bubble Tow all of a sudden, and no one knows why. The educational objectives of Cubix include the reinforcement of age-appropriate interpersonal skills, the development of self-confidence, courage and personal responsibility. Cubix exposes children to these lessons within an entertaining, non-threatening imaginary environemnt. The Botties and their robots tackle personal and community adversities in creative story lines.

Title of Digital Core Program #2 Origin
(26.1) Eco Company SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays @ 10:00 a.m. October 3 - December 26, 2010 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Eco Company provides CORE programming in the area of the environment and preservation of the earth's resources. Eco Company explores all aspects of being "green" and understanding how our actions impact the world. The E-Co team learns about global warming, alternative energies, recycling, etc. Most importantly, each story and each feature is reported by teens and told from their perspective. Additionally, the show provides weekly practical tips that teens and people of all ages can use in their daily lives.

Title of Digital Core Program #3 Origin
(26.1) Mad About ... SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays @ 10:30 a.m. October 3 - December 26, 2010 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Mad About... is an effective tool for young students to build a knowledge base of money management. The high educational content expores topics such as credit, saving, investing and taxes, yet does so in a fun and entertaining way that will keep its audience attentive and connective.

Title of Digital Core Program #4 Origin
(26.1) Young Icons SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays @ 11:00 a.m. October 3 - December 26, 2010 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
The Young Icons is a television program that provides educational and informational segments exposing the target audience of young viewers to accomplished "teens" that have set goals and are giving back to their communities as mentors, scholars, entrepreneurs and philanthropists. Attributes and advice emphasized by guests instill a grounded balance of priorities, commitment and perseverance children can apply to their lives.

Title of Digital Core Program #5 Origin
(26.1) Laura McKenzie's Traveler SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays @ 11:30 a.m. October 3 - December 26, 2010 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This series creates a strong cognitive curriculum and will have a significant positive impact. The program is academically relevant and specifically designed to serve the educational and information needs of students ages 13 to 16. Laura McKenzie's Traveler acclaimed programs have wide appeal for children interested in history, geography, and modern and ancient world cultures.

Title of Digital Core Program #6 Origin
(26.2) Magi-Nation NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Weekdays @ 8:30 a.m. & Sundays @ 9:30 a.m. October 1 - December 31, 2010 79 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
7 years 12 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
The general learning goal and discrete educational objectives are fully integrated with the story-line, characters and settings that make up "Magi Nation". By focusing on the thrilling adventures of Tony and Edyn and the other forces for good in their battle with evil, the series provides young viewers with a non-threatening arena from which to observe and learn from the actions of others. Learning is attractive, natural and becomes part of the overall excitement of the series.

Title of Digital Core Program #7 Origin
(26.2) Green Screen Adventures NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 9:00 a.m. October 2 - December 25, 2010 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
7 years 13 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Utilizing humor as a powerful learning tool, GSA sparks enthusiasm for writing through age appropriate sketch comedy, original songs, puppetry, and story theatre. By basing the stories on the writing of elementary school students, ages 7-13, children get the message that their words have power, and that their voices are being heard.

Title of Digital Core Program #8 Origin
(26.2) Busytown Mysteries NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 9:30 a.m. October 2 - December 25, 2010 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
3 years 7 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
"Busytown Mysteries" format is a fun and easily understandable venue for creative problem solving. By focusing on the fascinating conundrums faced by a group of Richard Scarry's most enchanting characters, the series provides the young viewing audience with a non-threatening and relatable arena from which to observe and learn from the actions and enlightenment of others. Learning is engaging, natural, and part of the overall enjoyment of the series.

Title of Digital Core Program #9 Origin
(26.2) The Busy World of Richard Scarry NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 10:00 a.m. & 10:30 a.m. October 2 - December 25, 2010 26 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
2 years 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This fully animated series is based on the books by Richard Scarry which parents worldwide rely on to teach valuable lessons. Busytown is an enchanting place that's abuzz with energy and life. Young audiences love to sing and laugh along as Huckle Cat and Lowly Worm make their way through the day. Always concwerned for each other, the residents of Busytown make time for a song and a smile.

Title of Digital Core Program #10 Origin
(26.2) Stargate Infinity NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays @ 9:00 a.m. October 3 - December 26, 2010 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
9 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This series is designed to encourage young viewers to accept and value diversity. Each week the team of young Stargate trainees enter a new world. As they encounter cultures, races and life forms foreign to any they have ever dreamed of, they also face life-threatening problems that require each member of the team to contribute to the well-being of all. The episodes emphasize getting along with others who are very differenct from oneself, working well with one's own team, and the individual character traits and abilities that go into the making of a good Stargate warrior - and, of course, a good person.

11. (a) Does the Licensee certify that at least 50% of the Core Programming counted toward meeting the additional programming guideline (applied to free video programming aired on other than the main program stream) did not consist of program episodes that had already aired within the previous seven days either on the station's main program stream or on another of the station's free digital program streams? Y
  (b) If No, submit as an Exhibit a Statement of Explanation setting forth the number of repeats in excess of the repeat limit and the times and dates the episodes involved were aired. (None Required)
Non-Core Educational and Informational Programming
12. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and information program.
[There are no digital non-core program reports.]
Sponsored Core Programming
13. List Core Programs, if any, aired by other stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no digital sponsored core program broadcast reports.]
[There are no digital sponsored core program detail reports.]
Other Matters
14. Complete the following for each analog and digital program that you plan to air for the next quarter that meets the definition of Core Programming. Complete chart below for each Core Program, identifying whether it is to be broadcast on the station's analog or digital channel or both channels.
Title of Planned Core Program #1 Origin
(26.1) Cubix: Robots for Everyone NETWORK
Regular Schedule Total Times to be Aired
Saturdays @ 7:00 a.m. & 7:30 a.m. January 1 - March 26, 2011 6
Length of Program Age of Target Audience
30 minutes From To
6 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This series takes place in the year 2040 in Bubble Town where robots outnumber humans. The show centers around the Botties, a special club for people who know how to fix robots. But robots are going crazy all over Bubble Tow all of a sudden, and no one knows why. The educational objectives of Cubix include the reinforcement of age-appropriate interpersonal skills, the development of self-confidence, courage and personal responsibility. Cubix exposes children to these lessons within an entertaining, non-threatening imaginary environemnt. The Botties and their robots tackle personal and community adversities in creative story lines.
Title of Planned Core Program #2 Origin
(26.1) ECO COMPANY SYNDICATED
Regular Schedule Total Times to be Aired
Sundays @ 10:00 a.m. January 2 - March 27, 2011 13
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Eco Company provides CORE programming in the area of the environment and preservation of the earth's resources. Eco Company explores all aspects of being "green" and understanding how our actions impact the world. The E-Co team learns about global warming, alternative energies, recycling, etc. Most importantly, each story and each feature is reported by teens and told from their perspective. Additionally, the show provides weekly practical tips that teens and people of all ages can use in their daily lives.
Title of Planned Core Program #3 Origin
(26.1) MAD ABOUT ... SYNDICATED
Regular Schedule Total Times to be Aired
Sundays @ 10:30 a.m. January 2 - March 27, 2011 13
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Mad About... is an effective tool for young students to build a knowledge base of money management. The high educational content expores topics such as credit, saving, investing and taxes, yet does so in a fun and entertaining way that will keep its audience attentive and connective.
Title of Planned Core Program #4 Origin
(26.1) YOUNG ICONS SYNDICATED
Regular Schedule Total Times to be Aired
Sundays @ 11:00 a.m. January 2 - March 27, 2011 13
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
The Young Icons is a television program that provides educational and informational segments exposing the target audience of young viewers to accomplished "teens" that have set goals and are giving back to their communities as mentors, scholars, entrepreneurs and philanthropists. Attributes and advice emphasized by guests instill a grounded balance of priorities, commitment and perseverance children can apply to their lives.
Title of Planned Core Program #5 Origin
(26.1) LAURA MCKENZIE'S TRAVELER SYNDICATED
Regular Schedule Total Times to be Aired
Sundays @ 11:30 a.m. January 2 - March 27, 2011 13
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This series creates a strong cognitive curriculum and will have a significant positive impact. The program is academically relevant and specifically designed to serve the educational and information needs of students ages 13 to 16. Laura McKenzie's Traveler acclaimed programs have wide appeal for children interested in history, geography, and modern and ancient world cultures.
Title of Planned Core Program #6 Origin
(26.2) Magi Nation NETWORK
Regular Schedule Total Times to be Aired
Weekdays (Monday thru Friday) @ 8:30 a.m. & Sundays @ 9:30 a.m. January 2 - March 27, 2011 73
Length of Program Age of Target Audience
30 minutes From To
7 years 12 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
The general learning goal and discrete educational objectives are fully integrated with the story-line, characters and settings that make up "Magi Nation". By focusing on the thrilling adventures of Tony and Edyn and the other forces for good in their battle with evil, the series provides young viewers with a non-threatening arena from which to observe and learn from the actions of others. Learning is attractive, natural and becomes part of the overall excitement of the series.
Title of Planned Core Program #7 Origin
(26.2) Green Screen Adventures NETWORK
Regular Schedule Total Times to be Aired
Saturdays @ 9:00 a.m. January 1 - March 26, 2011 13
Length of Program Age of Target Audience
30 minutes From To
7 years 13 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Utilizing humor as a powerful learning tool, GSA sparks enthusiasm for writing through age appropriate sketch comedy, original songs, puppetry, and story theatre. By basing the stories on the writing of elementary school students, ages 7-13, children get the message that their words have power, and that their voices are being heard.
Title of Planned Core Program #8 Origin
(26.2) Busytown Mysteries NETWORK
Regular Schedule Total Times to be Aired
Saturdays @ 9:30 a.m. January 1 - March 26, 2011 13
Length of Program Age of Target Audience
30 minutes From To
3 years 7 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
"Busytown Mysteries" format is a fun and easily understandable venue for creative problem solving. By focusing on the fascinating conundrums faced by a group of Richard Scarry's most enchanting characters, the series provides the young viewing audience with a non-threatening and relatable arena from which to observe and learn from the actions and enlightenment of others. Learning is engaging, natural, and part of the overall enjoyment of the series.
Title of Planned Core Program #9 Origin
(26.2) The Busy World of Richard Scarry NETWORK
Regular Schedule Total Times to be Aired
Saturdays @ 10:00 a.m. & 10:30 a.m. January 1 - March 26, 2011 26
Length of Program Age of Target Audience
30 minutes From To
2 years 5 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This fully animated series is based on the books by Richard Scarry which parents worldwide rely on to teach valuable lessons. Busytown is an enchanting place that's abuzz with energy and life. Young audiences love to sing and laugh along as Huckle Cat and Lowly Worm make their way through the day. Always concwerned for each other, the residents of Busytown make time for a song and a smile.
Title of Planned Core Program #10 Origin
(26.2) Stargate Infinity NETWORK
Regular Schedule Total Times to be Aired
Sundays @ 9:00 a.m. January 2 - March 27, 2011 13
Length of Program Age of Target Audience
30 minutes From To
9 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
This series is designed to encourage young viewers to accept and value diversity. Each week the team of young Stargate trainees enter a new world. As they encounter cultures, races and life forms foreign to any they have ever dreamed of, they also face life-threatening problems that require each member of the team to contribute to the well-being of all. The episodes emphasize getting along with others who are very differenct from oneself, working well with one's own team, and the individual character traits and abilities that go into the making of a good Stargate warrior - and, of course, a good person.
Title of Planned Core Program #11 Origin
(26.1) MAGI-NATION NETWORK
Regular Schedule Total Times to be Aired
Saturdays @ 7:00a.m. & 7:30 a.m. January 22 - March 26, 2011 20
Length of Program Age of Target Audience
30 minutes From To
7 years 12 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
The general learning goal and discrete educational objectives are fully integrated with the story-line, characters and settings that make up "Magi Nation". By focusing on the thrilling adventures of Tony and Edyn and the other forces for good in their battle with evil, the series provides young viewers with a non-threatening arena from which to observe and learn from the actions of others. Learning is attractive, natural and becomes part of the overall excitement of the series.

15. Does the Licensee publicize the existence and location of the station's Children's Television Programming Reports (FCC 398) as required by 47 C.F.R. §73.3526(e)(11)(iii)? Y
16. Identify the licensee's children's programming liaison.
Name Telephone Number
Chris Fricke 314-213-2222
Address E-mail Address
2250 Ball Drive www.kplr11.com
City State ZIP Code
St. Louis MO 63146

17. Include any other comments or information you want the Commission to consider in evaluating your compliance with the Children's Television Act (or use this space for supplemental explanations). This may include information on any other non-core educational and informational programming that you aired this quarter or plan to air during the next quarter, or any existing or proposed non-broadcast efforts that will enhance the educational and informational value of such programming to children. See 47 C.F.R. §73.671, NOTES 2 and 3.
Please note that answers to Sections 2, 3, and 4 were left blank, as the station broadcasts in digital only, as required by the rules and regulations of the FCC. The correct response to Section 7(b) is NO inasmuch as the station has ceased analog operation; however, a YES response is required in order to enable the submission of the filing.

WILLFUL FALSE STATEMENTS MADE ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

I certify that the statements in this application are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.

Name of Licensee Signature
KPLR,Inc. Debtor-In-Possession
Date
1/7/2011
FCC Form 398
March 2006