Federal Communications Commission
Washington, DC 20554
Approved by OMB
3060-0754
FCC 398
Children's Television Programming Report

Report reflects information for the filing period ending: 2011-06-30 00:00:00.0 Filed on: 2011-07-07 12:19:22.75

Call Sign Channel Numbers Community of License
WYOU  (analog)
13 (digital)
City State County ZIP Code
Scranton PA Lackawanna 18503
Licensee Name
Mission Broadcasting, Inc.
Network Affiliation Nielsen DMA Licensee World Wide Web Home Page Address (if applicable)
CBS Wilkes Barre-Scranton www.pahomepage.com
Facility ID Previous Call Sign (if applicable) License Renewal Expiration Date
17010 2007-08-01 00:00:00.0
Analog Core Programming
2. State the average number of hours of Core Programming per week broadcast by the station. See 47 C.F.R. §73.671(c).  
3. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673?  
(b) Identify publishers who were sent information in 3(a).
4. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
[There are no analog core program reports.]
Non-Core Educational and Informational Programming
5. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and informational program.
[There are no analog non-core program reports.]
Sponsored Core Programming
6. List Core Programs, if any, aired by other analog stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no analog sponsored core program broadcast reports.]
[There are no analog sponsored core program detail reports.]
Digital Core Programming
7. (a) State the average number of hours of Core Programming per week broadcast by the station on its main program stream. 3.00 hours
  (b) Did the Licensee broadcast on its main digital program stream the same Children's Core Programming provided on its analog channel? N
  (c) If Yes to 7(b), the Licensee certifies that the representations and children's program information provided with respect to its analog channel apply equally with respect to its main digital program stream. Y
    If No to 7(c), submit as an Exhibit a Statement of Explanation. (None Required)
8. (a) State the average number of hours per week of free over-the-air digital video programming broadcast by the station on other than its main program stream. 0.00 hours
  (b) State the average number of hours per week of Core Programming broadcast by the station on other than its main program stream. See 47 C.F.R. §73.671. 0.00 hours
9. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673? Y
  (b) Identify publishers who were sent information in 9(a).
The CBS Television Network provides information identifying the core programs it supplies to stations affiliated with the Network, including an indication of the target child audience, to the following publishers of program guides: TV Guide, TV Data Technologies, Tribune Media Services, and Kidsnet Media Guide and News. WYOU-TV includes the "E/I" (educational and informational) designation plus an indication of the target audience for all of its core and non-core programming as it relates to children. This information is provided to the following publishers of program guides: TV Guide, Tribune Media Services, TV Data Technologies, all area newspapers (including The Scranton Times, The Times Leader, The Citizen's Voice and many smaller regional newspapers), radio stations and cable systems (including Service Selectric, Blue Ridge Cable, Comcast, Gans Multimedia Inc. and many smaller systems).
10. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
   
Title of Digital Core Program #1 Origin
BUSYTOWN MYSTERIES - I NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays, 7:00-7:30AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
3 years 7 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Inspired by the beloved works of best-selling children's author Richard Scarry, Busytown Mysteries brings the popular adventures of Busytown to preschoolers with an educational, problem-solving twist. Children can follow classic characters such as Huckle, Sally and Lowly as they scour Busytown on fun-filled adventures looking for answers to life's puzzles. Each episode focuses on fostering viewers' problem solving abilities, as the characters use their skills of observation to collect facts, draw inferences from those facts, and ultimately reach conclusions. Each episode also develops vocabulary through words and concepts that are part of the episode's overall theme. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.

Title of Digital Core Program #2 Origin
BUSYTOWN MYSTERIES - II NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays, 7:30-8:00AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
3 years 7 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Inspired by the beloved works of best-selling children's author Richard Scarry, Busytown Mysteries brings the popular adventures of Busytown to preschoolers with an educational, problem-solving twist. Children can follow classic characters such as Huckle, Sally and Lowly as they scour Busytown on fun-filled adventures looking for answers to life's puzzles. Each episode focuses on fostering viewers' problem solving abilities, as the characters use their skills of observation to collect facts, draw inferences from those facts, and ultimately reach conclusions. Each episode also develops vocabulary through words and concepts that are part of the episode's overall theme. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.

Title of Digital Core Program #3 Origin
DOODLEBOPS ROCKIN' ROAD SHOW NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays, 8:00-8:30AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
3 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Each episode of the show features a real child, who writes for help or advice with a problem to the Doodles, three animated young members of a band. The child then enters the animated world of the Doodlenet, and sets out on an adventure with the band to find a resolution to the problem, with important life lessons imparted in the process. Each episode reinforces the lesson through a musical interlude that encapsulates the educational message. Specific educational objectives of the program include encouraging viewers to develop positive personal qualities such as honesty and initiative, and providing viewers with a basic understanding and appreciation of music. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.

Title of Digital Core Program #4 Origin
TROLLZ NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays, 8:30-9:00AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
8 years 12 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
TROLLZ is an animated series about five teenage girls growing up in a magic and colorful world, who live by the credo B.F.F.L. - Best Friends for Life. The magic in their lives is interwoven into real-world type experiences through which they learn to engage in problem solving, creative thinking, and cooperative strategy skills. The series also provides an opportunity for the five girls to learn how to cope with some of the social and emotional issues of self-esteem relating to physical features and other personal attributes, emerging friendships and peer-group relationships, and other experiences found in Trollzopolis. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.

Title of Digital Core Program #5 Origin
HORSELAND - I NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays, 7:00-7:30AM 12 1
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
9 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
HORSELAND is an animated series about five girls and two boys who live in spectacular countryside that houses a farm called Horseland. Each of these main characters has a special horse whose personality is similar to its owner's. Horseland and its unique approach of integrating the personality of the main characters and animals serve to reinforce prosocial themes. Horseland is also a "coming of age" series in which viewers experience and learn from the social interactions, hopes, dreams, and even fears of this group of culturally diverse adolescents. From this background, the experiences of sharing, caring, compromise, friendship, respect, and competition emerge to provide the young viewers with social and emotional guidelines for better understanding many of the life-lessons they need to learn as they grow and develop. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules. On Sunday, 6/5, "Horseland - 1" was preempted 7:00-7:30AM due to our scheduling of our "Children's Miracle Network Celebration 2011", a 21-hour live telethon to raise monies for a local children's hospital. "Horseland - 1" was rescheduled that weekend and aired on Saturday, 6/4, 11:00-11:30AM, that program's 2nd home time period.
Total Times Aired Number of Preemptions for other than Breaking News Number of Preemptions Rescheduled
13 1 1
Preemption #1
Date Preempted/Episode # If rescheduled, date and time reschedule Is the rescheduled date the second home?
Sunday, 6/5/2011, 7:00-7:30AM Saturday, 6/4/2011, 11:00-11:30AM Y
If rescheduled, were promotional efforts made to notify the public of rescheduled date and time? Y
Reason for Preemption OTHER

Title of Digital Core Program #6 Origin
HORSELAND - II NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays, 7:30-8:00AM 12 1
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
9 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
HORSELAND is an animated series about five girls and two boys who live in spectacular countryside that houses a farm called Horseland. Each of these main characters has a special horse whose personality is similar to its owner's. Horseland and its unique approach of integrating the personality of the main characters and animals serve to reinforce prosocial themes. Horseland is also a "coming of age" series in which viewers experience and learn from the social interactions, hopes, dreams, and even fears of this group of culturally diverse adolescents. From this background, the experiences of sharing, caring, compromise, friendship, respect, and competition emerge to provide the young viewers with social and emotional guidelines for better understanding many of the life-lessons they need to learn as they grow and develop. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules. On Sunday, 6/5, "Horseland - 2" was preempted 7:30-8:00AM due to our scheduling of our "Children's Miracle Network Celebration 2011", a 21-hour live telethon to raise monies for a local children's hospital. "Horseland - 2" was rescheduled that weekend and aired on Saturday, 6/4, 11:30-12:00NOON, that program's 2nd home time period.
Total Times Aired Number of Preemptions for other than Breaking News Number of Preemptions Rescheduled
13 1 1
Preemption #1
Date Preempted/Episode # If rescheduled, date and time reschedule Is the rescheduled date the second home?
Sunday, 6/5/2011, 7:30-8:00AM Saturday, 6/4/2011, 11:30-12:00NOON Y
If rescheduled, were promotional efforts made to notify the public of rescheduled date and time? Y
Reason for Preemption OTHER

11. (a) Does the Licensee certify that at least 50% of the Core Programming counted toward meeting the additional programming guideline (applied to free video programming aired on other than the main program stream) did not consist of program episodes that had already aired within the previous seven days either on the station's main program stream or on another of the station's free digital program streams? Y
  (b) If No, submit as an Exhibit a Statement of Explanation setting forth the number of repeats in excess of the repeat limit and the times and dates the episodes involved were aired. (None Required)
Non-Core Educational and Informational Programming
12. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and information program.
Title of Digital Non-Core Program #1 Origin
Wild About Animals SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturday, April 2, 9, 16, 23, 30, May 7, 14, 21, 28, June 4, 11, 18, 25, 2011, 5-5:30AM 13 0
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Does the program have educating and informing children ages 16 and under as a significant purpose? Y
If Yes, does the Licensee identify each program by displaying throughout the program the symbol E/I? Y
Does the Licensee provide information regarding the program, including an indication of the target child audience, to publishers of program guides consistent with 47 C.F.R. §73.673? Y
Description of Program
"Wild About Animals" is hosted by Mariette Hartley. The program's objective is to educate and inform children by bringing them the most entertaining and interesting stories about the world's most fascinating animals. Each episode consists of at least four (4) stories designed to teach children about exotic and unique animals from the wild, as well as to educate them further about the animals they see everyday.
Date and Time Aired (if preempted and rescheduled)

 

Title of Digital Non-Core Program #2 Origin
Mad About SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturday, April 2, 9, 16, 23, 30, May 7, 14, 21, 28, June 4, 11, 18, 25, 2011, 5:30-6AM 13 0
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Does the program have educating and informing children ages 16 and under as a significant purpose? Y
If Yes, does the Licensee identify each program by displaying throughout the program the symbol E/I? Y
Does the Licensee provide information regarding the program, including an indication of the target child audience, to publishers of program guides consistent with 47 C.F.R. §73.673? Y
Description of Program
"Mad About" uses the technique of sketch comedy, music videos, animation and kid on the street interviews to provide programming in the areas of financial literacy, earth science, nutrition, ecology, health, life skills and fitness which tie into state and national education standards. It explores how our actions impact the world and teaches about being "green". From healthy snacks and proper exercise to music videos on being literate about money and the importance of family budgeting...this show covers it all---even to reinforcing concepts such as cyber bully prevention! The goal of the program is to teach, entertain and inspire teens to make quality life decisions. It is an enthusiastic show to inform teens and their families about society's most important issues and to reinforce the skills they will need in their daily lives.
Date and Time Aired (if preempted and rescheduled)

 

Sponsored Core Programming
13. List Core Programs, if any, aired by other stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no digital sponsored core program broadcast reports.]
[There are no digital sponsored core program detail reports.]
Other Matters
14. Complete the following for each analog and digital program that you plan to air for the next quarter that meets the definition of Core Programming. Complete chart below for each Core Program, identifying whether it is to be broadcast on the station's analog or digital channel or both channels.
Title of Planned Core Program #1 Origin
BUSYTOWN MYSTERIES - I NETWORK
Regular Schedule Total Times to be Aired
Saturdays, 7:00-7:30AM 13
Length of Program Age of Target Audience
30 minutes From To
3 years 7 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Inspired by the beloved works of best-selling children's author Richard Scarry, Busytown Mysteries brings the popular adventures of Busytown to preschoolers with an educational, problem-solving twist. Children can follow classic characters such as Huckle, Sally and Lowly as they scour Busytown on fun-filled adventures looking for answers to life's puzzles. Each episode focuses on fostering viewers' problem solving abilities, as the characters use their skills of observation to collect facts, draw inferences from those facts, and ultimately reach conclusions. Each episode also develops vocabulary through words and concepts that are part of the episode's overall theme. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.
Title of Planned Core Program #2 Origin
BUSYTOWN MYSTERIES - II NETWORK
Regular Schedule Total Times to be Aired
Saturdays, 7:30-8:00AM 13
Length of Program Age of Target Audience
30 minutes From To
3 years 7 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Inspired by the beloved works of best-selling children's author Richard Scarry, Busytown Mysteries brings the popular adventures of Busytown to preschoolers with an educational, problem-solving twist. Children can follow classic characters such as Huckle, Sally and Lowly as they scour Busytown on fun-filled adventures looking for answers to life's puzzles. Each episode focuses on fostering viewers' problem solving abilities, as the characters use their skills of observation to collect facts, draw inferences from those facts, and ultimately reach conclusions. Each episode also develops vocabulary through words and concepts that are part of the episode's overall theme. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.
Title of Planned Core Program #3 Origin
DOODLEBOPS ROCKIN' ROAD SHOW NETWORK
Regular Schedule Total Times to be Aired
Saturdays, 8:00-8:30AM 13
Length of Program Age of Target Audience
30 minutes From To
3 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Each episode of the show features a real child, who writes for help or advice with a problem to the Doodles, three animated young members of a band. The child then enters the animated world of the Doodlenet, and sets out on an adventure with the band to find a resolution to the problem, with important life lessons imparted in the process. Each episode reinforces the lesson through a musical interlude that encapsulates the educational message. Specific educational objectives of the program include encouraging viewers to develop positive personal qualities such as honesty and initiative, and providing viewers with a basic understanding and appreciation of music. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.
Title of Planned Core Program #4 Origin
TROLLZ NETWORK
Regular Schedule Total Times to be Aired
Saturdays, 8:30-9:00AM 13
Length of Program Age of Target Audience
30 minutes From To
8 years 12 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
TROLLZ is an animated series about five teenage girls growing up in a magic and colorful world, who live by the credo B.F.F.L. - Best Friends for Life. The magic in their lives is interwoven into real-world type experiences through which they learn to engage in problem solving, creative thinking, and cooperative strategy skills. The series also provides an opportunity for the five girls to learn how to cope with some of the social and emotional issues of self-esteem relating to physical features and other personal attributes, emerging friendships and peer-group relationships, and other experiences found in Trollzopolis. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.
Title of Planned Core Program #5 Origin
HORSELAND - I NETWORK
Regular Schedule Total Times to be Aired
Sundays, 7:00-7:30AM 13
Length of Program Age of Target Audience
30 minutes From To
9 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
HORSELAND is an animated series about five girls and two boys who live in spectacular countryside that houses a farm called Horseland. Each of these main characters has a special horse whose personality is similar to its owner's. Horseland and its unique approach of integrating the personality of the main characters and animals serve to reinforce prosocial themes. Horseland is also a "coming of age" series in which viewers experience and learn from the social interactions, hopes, dreams, and even fears of this group of culturally diverse adolescents. From this background, the experiences of sharing, caring, compromise, friendship, respect, and competition emerge to provide the young viewers with social and emotional guidelines for better understanding many of the life-lessons they need to learn as they grow and develop. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.
Title of Planned Core Program #6 Origin
HORSELAND - II NETWORK
Regular Schedule Total Times to be Aired
Sundays, 7:30-8:00AM 13
Length of Program Age of Target Audience
30 minutes From To
9 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
HORSELAND is an animated series about five girls and two boys who live in spectacular countryside that houses a farm called Horseland. Each of these main characters has a special horse whose personality is similar to its owner's. Horseland and its unique approach of integrating the personality of the main characters and animals serve to reinforce prosocial themes. Horseland is also a "coming of age" series in which viewers experience and learn from the social interactions, hopes, dreams, and even fears of this group of culturally diverse adolescents. From this background, the experiences of sharing, caring, compromise, friendship, respect, and competition emerge to provide the young viewers with social and emotional guidelines for better understanding many of the life-lessons they need to learn as they grow and develop. This program is specifically designed to further the educational and informational needs of children, has educating and informing children as a significant purpose, and otherwise meets the definition of Core Programming as specified in the Commission's rules.

15. Does the Licensee publicize the existence and location of the station's Children's Television Programming Reports (FCC 398) as required by 47 C.F.R. §73.3526(e)(11)(iii)? Y
16. Identify the licensee's children's programming liaison.
Name Telephone Number
Susan J. Kalinowski 570-823-2828, ext. 7340
Address E-mail Address
62 South Franklin Street skalinowski@pahomepage.com
City State ZIP Code
Wilkes-Barre PA 18701

17. Include any other comments or information you want the Commission to consider in evaluating your compliance with the Children's Television Act (or use this space for supplemental explanations). This may include information on any other non-core educational and informational programming that you aired this quarter or plan to air during the next quarter, or any existing or proposed non-broadcast efforts that will enhance the educational and informational value of such programming to children. See 47 C.F.R. §73.671, NOTES 2 and 3.
Note that WYOU-TV consistently airs an additional hour of non-core educational and informational programming for children and will continue to do so for 3rd quarter, 2011. This is in addition to the 3 hours of core programming as supplied by CBS.

WILLFUL FALSE STATEMENTS MADE ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

I certify that the statements in this application are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.

Name of Licensee Signature
Mission Broadcasting, Inc.
Date
7/6/2011
FCC Form 398
March 2006