Federal Communications Commission
Washington, DC 20554
Approved by OMB
3060-0754
FCC 398
Children's Television Programming Report

Report reflects information for the filing period ending: 2005-03-31 00:00:00.0 Filed on: 2005-04-04 16:54:28.506

Call Sign Channel Numbers Community of License
KCIT 14 (analog)
City State County ZIP Code
Amarillo TX POTTER 79101
Licensee Name
Mission Broadcasting, Inc.
Network Affiliation Nielsen DMA Licensee World Wide Web Home Page Address (if applicable)
FOX Amarillo fox14.tv
Facility ID Previous Call Sign (if applicable) License Renewal Expiration Date
33722 2006-08-01 00:00:00.0
Analog Core Programming
2. State the average number of hours of Core Programming per week broadcast by the station. See 47 C.F.R. §73.671(c). 3.19 hours
3. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673? Y
(b) Identify publishers who were sent information in 3(a).
Tribune Media Services, TV Data, TV Guide
4. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
Title of Analog Core Program #1 Origin
THE SMURFS SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Monday-Wednesday at 9:30am 39 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
3 years 6 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
The Smurfs introduces the 3 – 6-year-old television audience to a wide array of prosocial lessons. The series uses the narrative/educational device of a wise and patient elder who guides younger generations as they learn to deal with the complexities of interpersonal relations and with their own, sometimes quite confusing, feelings. Smurfs are tiny, blue creatures who inhabit a very magical forest, along with various wizards, imps, goblins, kings, knights, knaves … and others too numerous to mention. Each Smurf represents a particular character trait, usually encapsulated in his or her name: Brainy, Clumsy, Handy, Grouchy, Greedy, Jokey, Pushover, Vanity, Smurfette – a narrative device that helps young viewers understand some very abstract feelings and ideas. As the Smurfs confront the day-to-day events of Smurf community life, they encounter unexpected obstacles, unexpected issues, and unexpected feelings that may threaten their plans, their community, or their own self-image. We watch as Papa Smurf, the village elder, helps the younger ones figure out who they are and how they should behave, and strives to teach them the power of love and caring. Various individual episodes explore such issues as kindness, greed and sharing, fighting, perseverance, responsibility, humility, teasing, carelessness, expressing feelings, self-confidence, fears, perspective-taking, and so on… in other words, many of the same issues that any 3 – 6-year-old might encounter in the play-yard. But through all of the episodes, the overriding theme is one of love and caring. Although the Smurfs are very different from one another, and frequently seem to act at cross-proposes, Papa Smurf’s constant message is that if they love, care for, and respect one another, their community will function like a well-oiled … Smurfdom.
Title of Analog Core Program #2 Origin
WINX CLUB NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturday at 7:30am 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
6 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
“WINX CLUB” utilizes fairy castles, magical caverns and timeless villages as a backdrop for coming-of-age lessons, group problem-solving, cooperative investigations and the important social and emotional learning opportunities that children need to develop the valuable emotional competencies of resilience, empathy and self-confidence. In each episode, as a conflict arises, the fairies pool their unique capabilities to find a solution comprised of the sum total of their special talents. Life scenarios that commonly worry children, from feeling vulnerable and powerless to being lost or separated from loved ones, are enacted throughout the series and a variety of practical behavioral solutions are presented. “WINX CLUB” promotes the development of social skills, with actions such as speaking kindly to others, doing good for one’s community, and managing anger appropriately, integrated into the show’s humor. These social competencies are now considered legitimate and necessary objectives of school curricula. The program is regularly scheduled and airs between the hours of 7:00am and 10:00 pm. The program is 30 minutes in length, and is identified as an educational and informational show, targeted to 6 - 11 year olds, at the beginning of each broadcast and in listings provided to publishers of program guides.
Title of Analog Core Program #3 Origin
NFL UNDER THE HELMET NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturday at 11:00am (1/1/05-2/12/05) 6 1
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
NFL “Under The Helmet” showcases the pro-social on and off the field activities of the NFL’s leading players and coaches. Working with the National Association for Sports and Physical Education (NASPE), the program (1) educates teens about dedication, hard work, teamwork, goal setting and community service, (2) provides examples of responsible social and personal behavior, (3) demonstrates how to deal constructively with the differences among people, and (4) teaches the benefits of physical activity and fitness. The program is regularly scheduled and airs between the hours of 7:00 am and 10:00 pm. The program is 30 minutes in length, and will be identified as an educational and informational show, targeted to teens (13-16 year olds), at the beginning of each broadcast and in listings provided to publishers of program guides.
Total Times Aired Number of Preemptions for other than Breaking News Number of Preemptions Rescheduled
7 1 1
Preemption #1
Date Preempted/Episode # If rescheduled, date and time reschedule Is the rescheduled date the second home?
1/1/05 1/1/05 6:00am N
If rescheduled, were promotional efforts made to notify the public of rescheduled date and time? Y
Reason for Preemption SPORTS
Title of Analog Core Program #4 Origin
SHERLOCK HOLMES IN THE 22ND CENTURY SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Thursday-Friday at 9:30am 25 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
6 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Holmes’ timely return offers an ideal device for engaging and entertaining young viewers while: 1) building invaluable problem-solving and information management skills and 2) modeling the pro-social values and behaviors associated with enduring friendships and effective teamwork. Overarching educational opportunities that flow naturally from the characters and familiar story lines include: · Motivating kids to see critical thinking and team problem-solving as exciting, fun, and within their capacity; · Demonstrating fundamental principles of gathering, evaluating, and interpreting information and using it to imagine, present, and test plausible scenarios; · Modeling and showing positive consequences of friendship, responsibility, honesty, creativity, perseverance, and respect for self, for others, and for the power of ideas.

Non-Core Educational and Informational Programming
5. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and informational program.
Title of Analog Non-Core Program #1 Origin
SHERLOCK HOLMES IN THE 22ND CENTURY SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sunday at 6:00am 13 0
Length of Program Age of Target Audience
30 minutes From To
6 years 11 years
Does the program have educating and informing children ages 16 and under as a significant purpose? Y
If Yes, does the Licensee identify each program by displaying throughout the program the symbol E/I? Y
Does the Licensee provide information regarding the program, including an indication of the target child audience, to publishers of program guides consistent with 47 C.F.R. §73.673? Y
Description of Program
Holmes’ timely return offers an ideal device for engaging and entertaining young viewers while: 1) building invaluable problem-solving and information management skills and 2) modeling the pro-social values and behaviors associated with enduring friendships and effective teamwork. Overarching educational opportunities that flow naturally from the characters and familiar story lines include: · Motivating kids to see critical thinking and team problem-solving as exciting, fun, and within their capacity; · Demonstrating fundamental principles of gathering, evaluating, and interpreting information and using it to imagine, present, and test plausible scenarios; · Modeling and showing positive consequences of friendship, responsibility, honesty, creativity, perseverance, and respect for self, for others, and for the power of ideas.
Date and Time Aired (if preempted and rescheduled)
 

Sponsored Core Programming
6. List Core Programs, if any, aired by other analog stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no analog sponsored core program broadcast reports.]
[There are no analog sponsored core program detail reports.]
Digital Core Programming
7. (a) State the average number of hours of Core Programming per week broadcast by the station on its main program stream.  
  (b) Did the Licensee broadcast on its main digital program stream the same Children's Core Programming provided on its analog channel?  
  (c) If Yes to 7(b), the Licensee certifies that the representations and children's program information provided with respect to its analog channel apply equally with respect to its main digital program stream.  
    If No to 7(c), submit as an Exhibit a Statement of Explanation.  
8. (a) State the average number of hours per week of free over-the-air digital video programming broadcast by the station on other than its main program stream.  
  (b) State the average number of hours per week of Core Programming broadcast by the station on other than its main program stream. See 47 C.F.R. §73.671.  
9. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673?  
  (b) Identify publishers who were sent information in 9(a).
 
10. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
    [There are no digital core program reports.]
11. (a) Does the Licensee certify that at least 50% of the Core Programming counted toward meeting the additional programming guideline (applied to free video programming aired on other than the main program stream) did not consist of program episodes that had already aired within the previous seven days either on the station's main program stream or on another of the station's free digital program streams?  
  (b) If No, submit as an Exhibit a Statement of Explanation setting forth the number of repeats in excess of the repeat limit and the times and dates the episodes involved were aired.  
Non-Core Educational and Informational Programming
12. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and information program.
[There are no digital non-core program reports.]
Sponsored Core Programming
13. List Core Programs, if any, aired by other stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no digital sponsored core program broadcast reports.]
[There are no digital sponsored core program detail reports.]
Other Matters
14. Complete the following for each analog and digital program that you plan to air for the next quarter that meets the definition of Core Programming. Complete chart below for each Core Program, identifying whether it is to be broadcast on the station's analog or digital channel or both channels.
Title of Planned Core Program #1 Origin
THE SMURFS SYNDICATED
Regular Schedule Total Times to be Aired
Monday-Wednesday at 9:30am 39
Length of Program Age of Target Audience
30 minutes From To
3 years 6 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
The Smurfs introduces the 3 – 6-year-old television audience to a wide array of prosocial lessons. The series uses the narrative/educational device of a wise and patient elder who guides younger generations as they learn to deal with the complexities of interpersonal relations and with their own, sometimes quite confusing, feelings. Smurfs are tiny, blue creatures who inhabit a very magical forest, along with various wizards, imps, goblins, kings, knights, knaves … and others too numerous to mention. Each Smurf represents a particular character trait, usually encapsulated in his or her name: Brainy, Clumsy, Handy, Grouchy, Greedy, Jokey, Pushover, Vanity, Smurfette – a narrative device that helps young viewers understand some very abstract feelings and ideas. As the Smurfs confront the day-to-day events of Smurf community life, they encounter unexpected obstacles, unexpected issues, and unexpected feelings that may threaten their plans, their community, or their own self-image. We watch as Papa Smurf, the village elder, helps the younger ones figure out who they are and how they should behave, and strives to teach them the power of love and caring. Various individual episodes explore such issues as kindness, greed and sharing, fighting, perseverance, responsibility, humility, teasing, carelessness, expressing feelings, self-confidence, fears, perspective-taking, and so on… in other words, many of the same issues that any 3 – 6-year-old might encounter in the play-yard. But through all of the episodes, the overriding theme is one of love and caring. Although the Smurfs are very different from one another, and frequently seem to act at cross-proposes, Papa Smurf’s constant message is that if they love, care for, and respect one another, their community will function like a well-oiled … Smurfdom.
Title of Planned Core Program #2 Origin
SHERLOCK HOLMES IN THE 22ND CENTURY SYNDICATED
Regular Schedule Total Times to be Aired
Thursday-Friday at 9:30am 25
Length of Program Age of Target Audience
30 minutes From To
6 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
Holmes’ timely return offers an ideal device for engaging and entertaining young viewers while: 1) building invaluable problem-solving and information management skills and 2) modeling the pro-social values and behaviors associated with enduring friendships and effective teamwork. Overarching educational opportunities that flow naturally from the characters and familiar story lines include: · Motivating kids to see critical thinking and team problem-solving as exciting, fun, and within their capacity; · Demonstrating fundamental principles of gathering, evaluating, and interpreting information and using it to imagine, present, and test plausible scenarios; · Modeling and showing positive consequences of friendship, responsibility, honesty, creativity, perseverance, and respect for self, for others, and for the power of ideas.
Title of Planned Core Program #3 Origin
WINX CLUB NETWORK
Regular Schedule Total Times to be Aired
Saturday at 7:30am 13
Length of Program Age of Target Audience
30 minutes From To
6 years 11 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
“WINX CLUB” utilizes fairy castles, magical caverns and timeless villages as a backdrop for coming-of-age lessons, group problem-solving, cooperative investigations and the important social and emotional learning opportunities that children need to develop the valuable emotional competencies of resilience, empathy and self-confidence. In each episode, as a conflict arises, the fairies pool their unique capabilities to find a solution comprised of the sum total of their special talents. Life scenarios that commonly worry children, from feeling vulnerable and powerless to being lost or separated from loved ones, are enacted throughout the series and a variety of practical behavioral solutions are presented. “WINX CLUB” promotes the development of social skills, with actions such as speaking kindly to others, doing good for one’s community, and managing anger appropriately, integrated into the show’s humor. These social competencies are now considered legitimate and necessary objectives of school curricula. The program will be regularly scheduled and air between the hours of 7:00am and 10:00 pm. The program is 30 minutes in length, and will be identified as an educational and informational show, targeted to 6 - 11 year olds, at the beginning of each broadcast and in listings provided to publishers of program guides.
Title of Planned Core Program #4 Origin
THIS WEEK IN BASEBALL NETWORK
Regular Schedule Total Times to be Aired
Saturday at 11:30am (5/21/05-6/26/05) 6
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
“This Week In Baseball” highlights the pro-social on-and-off the field activities of MLB’s leading players and coaches. Working with the National Association for Sport and Physical Education (NASPE), “This Week In Baseball” seeks to provide today’s youth with educational messages that can have an impact on development of positive lifestyle behaviors. The program portrays the positive outcomes that result from dedication, hard work, self-discipline, teamwork, practice and personal responsibilities. The program also relates the achievements and experiences of baseball players to potential achievements in life. The program will be regularly scheduled and air between the hours of 7:00 am and 10:00 pm. The program is 30 minutes in length, and will be identified as an educational and informational show, targeted to teens (13-16 year olds), at the beginning of each broadcast and in listings provided to publishers of program guides.

15. Does the Licensee publicize the existence and location of the station's Children's Television Programming Reports (FCC 398) as required by 47 C.F.R. §73.3526(e)(11)(iii)? Y
16. Identify the licensee's children's programming liaison.
Name Telephone Number
Jim O'Malley 806.374.1414
Address E-mail Address
1015 S. Fillmore jim.omalley@fox14.tv
City State ZIP Code
Amarillo TX

17. Include any other comments or information you want the Commission to consider in evaluating your compliance with the Children's Television Act (or use this space for supplemental explanations). This may include information on any other non-core educational and informational programming that you aired this quarter or plan to air during the next quarter, or any existing or proposed non-broadcast efforts that will enhance the educational and informational value of such programming to children. See 47 C.F.R. §73.671, NOTES 2 and 3.

WILLFUL FALSE STATEMENTS MADE ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

I certify that the statements in this application are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.

Name of Licensee Signature
Mission Broadcasting, Inc.
Date
04/04/2005
FCC Form 398
March 2006