Federal Communications Commission
Washington, DC 20554
Approved by OMB
3060-0754
FCC 398
Children's Television Programming Report

Report reflects information for the filing period ending: 2008-03-31 00:00:00.0 Filed on: 2008-04-07 12:32:32.796

Call Sign Channel Numbers Community of License
WFLA-TV (analog)
(digital)
City State County ZIP Code
Tampa FL Hillsborough 33606
Licensee Name
Media General Communications Holdings, LLC
Network Affiliation Nielsen DMA Licensee World Wide Web Home Page Address (if applicable)
NBC Tampa-St.Pete-Sarasota www.wfla.com
Facility ID Previous Call Sign (if applicable) License Renewal Expiration Date
64592 2005-02-01 00:00:00.0
Analog Core Programming
2. State the average number of hours of Core Programming per week broadcast by the station. See 47 C.F.R. §73.671(c). 3.00 hours
3. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673? Y
(b) Identify publishers who were sent information in 3(a).
WFLA-TV provides information to the following (1) Program Listing Services: T.V. Guide; T.V. Data; Tribune Media Services; Video Viewing; ITV, Inc. (2) Newspapers: The Tampa Tribune; St. Petersburg Times; Bradenton Herald and (3) Closed Captioning Service: Americaption
4. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
Title of Analog Core Program #1 Origin
JACOB TW0-TWO NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 10-10:30AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
4 years 8 years Y
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
JACOB TW0-TWO: IS A VERY LITTLE BOY WITH A VERY BIG HEART. AS THE YOUNGEST MEMBER OF A LARGE FAMILY, JACOB HAS TO SAY THINGS TWICE SO HE CAN BE HEARD. HE LOOKS UP TO HIS SIBLINGS, BUT TENDS TO BE IGNORED OR BULLIED BY THEM WHEN HE TRIES TO PARTAKE IN THEIR ACTIVITIES. STILL THERE ARE THOSE WHO NOTICE HIM WHEN HE INADVERTENTLY LANDS HIMSELF IN ADVENTURES THAT INVOLVE MYSTERIOUS NEIGHBORS, INTERNATIONAL SPIES, AND VILLAINS THAT COME IN ALL SHAPES AND SIZES. OFTEN ACCOMPANIED BY HIS CLOSEST PALS, BUFORD AND RENEE, JACOB TWO-TWO FINDS INNOVATIVE WAYS TO GET IN AND OUT OF HOT WATER...AS HE TUMBLES THROUGH A SERIES OF EXCITING ADVENTURES WITH HONESTY, INTEGRITY AND A WHOLE LOT OF DETERMINATION.
Title of Analog Core Program #2 Origin
DRAGON NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 10:30-11AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
4 years 8 years Y
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
DRAGON: IS AN ANIMATED SHOW THAT IS BASED ON THE BOOK SERIES BY AUTHOR AND ILLUSTRATOR DAV PILKEY. THE SHOW FOLLOWS A LITTLE BLUE DRAGON AS HE FACES HIS DAILY CHALLENGES. DRAGON IS A CHEERFUL, LOVABLE AND INSATIABLY CURIOUS BLUE DRAGON WHO LIVES IN A COLORFUL LITTLE HOUSE AND WELCOMES ALL HIS FRIENDS AND ANYONE ELSE WHO NEEDS COMFORT OR ADVICE. EVERY DAY DRAGON FACES A NEW SITUATION THAT NEEDS TO BE SOLVED, AND HE DOES IT IN HIS UNIQUE DRAGON-LIKE WAY. IF HE CAN'T GET IT RIGHT THE FIRST TIME, HE KEEPS TRYING UNTIL HE DOES. WITH EACH STORY, WE FIND A NEW WAY TO LEARN SIMPLE LIFE SKILLS THROUGH DRAGON AND HIS FRIENDS: CAT, OSTRICH, BEAVER, ALLIGATOR AND MAIL MOUSE.
Title of Analog Core Program #3 Origin
MY FRIEND RABBIT NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 11-11:30AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
4 years 8 years Y
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
MY FRIEND RABBIT: IS AN ANIMATED SHOW WITH TWO LEAD CHARACTERS, RABBIT AND MOUSE, WHO WORK TOGETHER TO TACKLE CHALLENGES THAT ARE CHARACTERISTIC OF THE CHILDHOOD EXPERIENCE. WITH EACH EPISODE, RABBIT AND MOUSE, ALONG WITH OTHER FRIENDS, FACE A UNIQUE DILEMMA THAT COMPELS THEM TO THINK CREATIVELY ABOUT HOW TO APPROACH AND SOLVE THEIR PROBLEM BY TRYING OUT DIFFERENT SOLUTIONS AND PERSISTING WITH NEW IDEAS WHEN ONE FAILS.
Title of Analog Core Program #4 Origin
3-2-1 PENGUINS NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 11:30AM-12Noon 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
4 years 8 years Y
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
3-2-1 PENGUINS! FEATURES TWO CHILDREN - JASON AND MICHELLE - WHOSE VACATION AT THEIR GRANDMOTHER'S COTTAGE ENDS UP BEING MORE ADVENTURE THAN THEY EXPECT WHEN THEIR TOY SPACESHIP WITH FOUR TOY PENGUINS COMES TO LIFE. THE CHILDREN ARE SUCKED INTO THE SPACESHIP, WHERE THEY MEET THE NOW LIVE PENGUINS AND JOURNEY THROUGH SPACE TO SOLVE AN INTER-GALACTIC DISASTER THREATENING THE PENGINS AND THEIR FRIENDS. EACH STORY BEGINS WITH A PROBLEM AND ENDS AFTER THE CHILDREN HAVE LEARNED AN IMPORTANT SOCIO-EMOTIONAL MESSAGE THROUGH THEIR ADVENTURE WITH THE PENGUINS.
Title of Analog Core Program #5 Origin
VEGGIE TALES NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays @ 7-7:30AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
4 years 8 years Y
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
VEGGIE TALES: IS A CHILDREN'S SERIES FEATURING ANIMATED VEGETABLES WHO TEACH LIFE LESSONS THROUGH STORIES. NARRATED BY ANIMATED VEGGIES, BOB THE TOMATO, AND LARRY THE CUCUMBER, TEACH LIFE LESSONS THROUGH WIT AND HUMOR. EACH EPISODE CONTAINS ONE OR TWO SHORT ANIMATED STORIES THAT ILLUSTRATE CORE VALUES TO CHILDREN IN AN ENTERTAINING WAY. STORIES ARE INTERRUPTED WITH SILLY SONGS, USUALLY SUNG BY LARRY THE CUCUMBER, THAT CONTAIN WACKY LYRICS IN A CATCHY TUNE. EACH EPISODE ENDS WITH BOB AND LARRY REINFORCING THE LESSON LEARNED THROUGH THE STORIES.
Title of Analog Core Program #6 Origin
JANE AND THE DRAGON NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Sundays @ 7:30-8AM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To
4 years 8 years Y
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
JANE AND THE DRAGON: IS A COMING OF AGE STORY ABOUT A MIDDLE-CLASS, MEDIEVAL GIRL WHO LIVES IN THE ROYAL COURT WITH HER FAMILY. AS AN ONLY CHILD, JANE IS RAISED TO BE A LADY-IN-WAITING BUT THROUGH HER DETERMINATION AND A STROKE OF LUCK, SHE ENDS UP BEING TRAINED AS A KNIGHT IN THE KING'S GUARD. ACCOMPANIED BY HER BEST FRIEND, A GIANT GREEN DRAGON THAT LIVES IN HER BACK YARD, JANE EXPERIENCES A SERIES OF ADVENTURES THAT TEST HER CHARACTER AND HER SKILLS AS A YOUNG KNIGHT IN A CASTLE FULL OF FRIENDS AND FOES. EACH EPISODE IN THE SHOW TAKES US THROUGH THE PROBLEMS AND CHALLENGES JANE ENCOUNTERS AND THE PROCESS SHE GOES THROUGH TO FIND THE SOLUTIONS FOR THEM.

Non-Core Educational and Informational Programming
5. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and informational program.
Title of Analog Non-Core Program #1 Origin
JACK HANA'S ANIMAL ADVENTURES SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 1-1:30PM 13 2
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Does the program have educating and informing children ages 16 and under as a significant purpose? Y
If Yes, does the Licensee identify each program by displaying throughout the program the symbol E/I? Y
Does the Licensee provide information regarding the program, including an indication of the target child audience, to publishers of program guides consistent with 47 C.F.R. §73.673? Y
Description of Program
JACK HANNA'S ANIMAL ADVENTURES: FOLLOW JACK HANNA AS HE SPENDS TIME WITH NATURE'S CREATURES ACROSS THE CONTINENTS. JACK TALKS WITH PEOPLE THAT ARE KNOWLEDGEABLE ABOUT EACH ANIMAL AND HABITAT, TEACHING AS HE GOES. EACH EPISODE IS DESIGNED TO REVEAL TO CHILDREN THE WORLD AROUND THEM IN A WAY THAT PRESENTS POSITIVE ROLE MODELS AND PRO-SOCIAL VALUES WITHIN AN ENVIRONMENTALLY RESPONSIBLE UNIVERSE.
Date and Time Aired (if preempted and rescheduled)
Saturday, 3/1/08 @ 4:30AM
Sunday, 1/6/08 @ 1PM
 
Title of Analog Non-Core Program #2 Origin
EXPLORATION WITH JAROD MILLER SYNDICATED
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 4-4:30AM 13 0
Length of Program Age of Target Audience
30 minutes From To
13 years 16 years
Does the program have educating and informing children ages 16 and under as a significant purpose? Y
If Yes, does the Licensee identify each program by displaying throughout the program the symbol E/I? Y
Does the Licensee provide information regarding the program, including an indication of the target child audience, to publishers of program guides consistent with 47 C.F.R. §73.673? Y
Description of Program
EXPLORATION WITH JAROD MILLER: A TELEVISION JOURNALIST, AND INDEPENDENT DOCUMENTARY FILM PRODUCER, IS THE HOST OF EXPLORATION. HE TAKES THE VIEWERS WITH HIM AS HE EXPLORES THE WORLD'S MOST INTERESTING AND SOME TIMES DANGEROUS SITES. IT IS AN ADVENTURE EVERY WEEK!
Date and Time Aired (if preempted and rescheduled)

 

Sponsored Core Programming
6. List Core Programs, if any, aired by other analog stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no analog sponsored core program broadcast reports.]
[There are no analog sponsored core program detail reports.]
Digital Core Programming
7. (a) State the average number of hours of Core Programming per week broadcast by the station on its main program stream. 3.00 hours
  (b) Did the Licensee broadcast on its main digital program stream the same Children's Core Programming provided on its analog channel? Y
  (c) If Yes to 7(b), the Licensee certifies that the representations and children's program information provided with respect to its analog channel apply equally with respect to its main digital program stream. Y
    If No to 7(c), submit as an Exhibit a Statement of Explanation. (None Required)
8. (a) State the average number of hours per week of free over-the-air digital video programming broadcast by the station on other than its main program stream. 168.00 hours
  (b) State the average number of hours per week of Core Programming broadcast by the station on other than its main program stream. See 47 C.F.R. §73.671. 3.00 hours
9. (a) Does the Licensee provide information identifying each Core Program aired on its station, including an indication of the target child audience, to publishers of program guides as required by 47 C.F.R. §73.673? Y
  (b) Identify publishers who were sent information in 9(a).
WFLA-TV PROVIDES INFORMATION TO THE FOLLOWING (1) PROGRAM LISTING SERVICES: T.V. GUIDE; T.V. DATA; TRIBUNE MEDIA SERVICES; VIDEO VIEWING; ITV, INC. (2) NEWSPAPERS: THE TAMPA TRIBUNE; ST. PETERSBURG TIMES; BRADENTON HRALD AND (3) CLOSED CAPTIONING SERVICE: AMERICAPTION
10. Complete the following for each program that you aired during the past three months that meets the definition of Core Programming. Complete chart below for each Core Program.
   
Title of Digital Core Program #1 Origin
WEATHER PLUS U (DIGITAL MULTICAST ONLY) NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
Saturdays @ 1:00PM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
WEATHER PLUS U. IS A PROGRAM AVAILABLE ON THE STATION'S DIGITAL MULTICAST "NBC WEATHER PLUS" CHANNEL...EACH EPISODE IS AN ENTERTAINING COMBINATION OF TAPED VIGNETTES AND TIMELY SEGMENTS RELATING TO CURRENT WEATHER EVENTS...WITH TARGETED TOPICS GEARED TOWARD TEENS AGED 13 AND OLDER. THE SEGMENTS INCLUDE REGULAR FEATURES LIKE "WEATHER IN THE NEWS," "WEATHER PLUS ON LOCATION," "WEATHER PLUS EXPERIMENTS," "WEATHER PLUS IN THE CLASSROOM" AND "WEATHR PLUS INTERACTS." TOGETHER, THE SEGMENTS HIGHLIGHT HOW AND WHY THE WEATHER CHANGES AND HOW FORECASTERS TRY TO PREDICT THE WEATHER, THE NATURE AND SCOPE OF SIGNIFICANT WEATHER EVENTS, AND HOW TEENS CAN BETTER UNDERSTAND OR REACT TO WEATHER, BOTH IN THEIR HOMETOWN AND AROUND THE WORLD.

Title of Digital Core Program #2 Origin
WEATHER PLUS U (DIGITAL MULTICAST ONLY) NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
SATURDAYS @ 3:00PM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
WEATHER PLUS U. IS A PROGRAM AVAILABLE ON THE STATION'S DIGITAL MULTICAST "NBC WEATHER PLUS" CHANNEL...EACH EPISODE IS AN ENTERTAINING COMBINATION OF TAPED VIGNETTES AND TIMELY SEGMENTS RELATING TO CURRENT WEATHER EVENTS...WITH TARGETED TOPICS GEARED TOWARD TEENS AGED 13 AND OLDER. THE SEGMENTS INCLUDE REGULAR FEATURES LIKE "WEATHER IN THE NEWS," "WEATHER PLUS ON LOCATION," "WEATHER PLUS EXPERIMENTS," "WEATHER PLUS IN THE CLASSROOM" AND "WEATHR PLUS INTERACTS." TOGETHER, THE SEGMENTS HIGHLIGHT HOW AND WHY THE WEATHER CHANGES AND HOW FORECASTERS TRY TO PREDICT THE WEATHER, THE NATURE AND SCOPE OF SIGNIFICANT WEATHER EVENTS, AND HOW TEENS CAN BETTER UNDERSTAND OR REACT TO WEATHER, BOTH IN THEIR HOMETOWN AND AROUND THE WORLD.

Title of Digital Core Program #3 Origin
WEATHER PLUS U (DIGITAL MULTICAST ONLY) NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
SATURDAYS @ 5:00PM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
WEATHER PLUS U. IS A PROGRAM AVAILABLE ON THE STATION'S DIGITAL MULTICAST "NBC WEATHER PLUS" CHANNEL...EACH EPISODE IS AN ENTERTAINING COMBINATION OF TAPED VIGNETTES AND TIMELY SEGMENTS RELATING TO CURRENT WEATHER EVENTS...WITH TARGETED TOPICS GEARED TOWARD TEENS AGED 13 AND OLDER. THE SEGMENTS INCLUDE REGULAR FEATURES LIKE "WEATHER IN THE NEWS," "WEATHER PLUS ON LOCATION," "WEATHER PLUS EXPERIMENTS," "WEATHER PLUS IN THE CLASSROOM" AND "WEATHR PLUS INTERACTS." TOGETHER, THE SEGMENTS HIGHLIGHT HOW AND WHY THE WEATHER CHANGES AND HOW FORECASTERS TRY TO PREDICT THE WEATHER, THE NATURE AND SCOPE OF SIGNIFICANT WEATHER EVENTS, AND HOW TEENS CAN BETTER UNDERSTAND OR REACT TO WEATHER, BOTH IN THEIR HOMETOWN AND AROUND THE WORLD.

Title of Digital Core Program #4 Origin
WEATHER PLUS U (DIGITAL MULTICAST ONLY) NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
SUNDAYS @ 1:00PM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
WEATHER PLUS U. IS A PROGRAM AVAILABLE ON THE STATION'S DIGITAL MULTICAST "NBC WEATHER PLUS" CHANNEL...EACH EPISODE IS AN ENTERTAINING COMBINATION OF TAPED VIGNETTES AND TIMELY SEGMENTS RELATING TO CURRENT WEATHER EVENTS...WITH TARGETED TOPICS GEARED TOWARD TEENS AGED 13 AND OLDER. THE SEGMENTS INCLUDE REGULAR FEATURES LIKE "WEATHER IN THE NEWS," "WEATHER PLUS ON LOCATION," "WEATHER PLUS EXPERIMENTS," "WEATHER PLUS IN THE CLASSROOM" AND "WEATHR PLUS INTERACTS." TOGETHER, THE SEGMENTS HIGHLIGHT HOW AND WHY THE WEATHER CHANGES AND HOW FORECASTERS TRY TO PREDICT THE WEATHER, THE NATURE AND SCOPE OF SIGNIFICANT WEATHER EVENTS, AND HOW TEENS CAN BETTER UNDERSTAND OR REACT TO WEATHER, BOTH IN THEIR HOMETOWN AND AROUND THE WORLD.

Title of Digital Core Program #5 Origin
WEATHER PLUS U (DIGITAL MULTICAST ONLY) NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
SUNDAYS @ 3:00PM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
WEATHER PLUS U. IS A PROGRAM AVAILABLE ON THE STATION'S DIGITAL MULTICAST "NBC WEATHER PLUS" CHANNEL...EACH EPISODE IS AN ENTERTAINING COMBINATION OF TAPED VIGNETTES AND TIMELY SEGMENTS RELATING TO CURRENT WEATHER EVENTS...WITH TARGETED TOPICS GEARED TOWARD TEENS AGED 13 AND OLDER. THE SEGMENTS INCLUDE REGULAR FEATURES LIKE "WEATHER IN THE NEWS," "WEATHER PLUS ON LOCATION," "WEATHER PLUS EXPERIMENTS," "WEATHER PLUS IN THE CLASSROOM" AND "WEATHR PLUS INTERACTS." TOGETHER, THE SEGMENTS HIGHLIGHT HOW AND WHY THE WEATHER CHANGES AND HOW FORECASTERS TRY TO PREDICT THE WEATHER, THE NATURE AND SCOPE OF SIGNIFICANT WEATHER EVENTS, AND HOW TEENS CAN BETTER UNDERSTAND OR REACT TO WEATHER, BOTH IN THEIR HOMETOWN AND AROUND THE WORLD.

Title of Digital Core Program #6 Origin
WEATHER PLUS U (DIGITAL MULTICAST ONLY) NETWORK
Regular Schedule Total Times Aired at Regularly Scheduled Time Number of Pre-emptions
SUNDAYS @ 5:00PM 13 0
Length of Program Age of Target Audience E/I Symbol Used As Required
30 minutes From To Y
13 years 16 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
WEATHER PLUS U. IS A PROGRAM AVAILABLE ON THE STATION'S DIGITAL MULTICAST "NBC WEATHER PLUS" CHANNEL...EACH EPISODE IS AN ENTERTAINING COMBINATION OF TAPED VIGNETTES AND TIMELY SEGMENTS RELATING TO CURRENT WEATHER EVENTS...WITH TARGETED TOPICS GEARED TOWARD TEENS AGED 13 AND OLDER. THE SEGMENTS INCLUDE REGULAR FEATURES LIKE "WEATHER IN THE NEWS," "WEATHER PLUS ON LOCATION," "WEATHER PLUS EXPERIMENTS," "WEATHER PLUS IN THE CLASSROOM" AND "WEATHR PLUS INTERACTS." TOGETHER, THE SEGMENTS HIGHLIGHT HOW AND WHY THE WEATHER CHANGES AND HOW FORECASTERS TRY TO PREDICT THE WEATHER, THE NATURE AND SCOPE OF SIGNIFICANT WEATHER EVENTS, AND HOW TEENS CAN BETTER UNDERSTAND OR REACT TO WEATHER, BOTH IN THEIR HOMETOWN AND AROUND THE WORLD.

11. (a) Does the Licensee certify that at least 50% of the Core Programming counted toward meeting the additional programming guideline (applied to free video programming aired on other than the main program stream) did not consist of program episodes that had already aired within the previous seven days either on the station's main program stream or on another of the station's free digital program streams? Y
  (b) If No, submit as an Exhibit a Statement of Explanation setting forth the number of repeats in excess of the repeat limit and the times and dates the episodes involved were aired. (None Required)
Non-Core Educational and Informational Programming
12. Complete the following for each program that you aired during the past three months that is specifically designed to meet the educational and informational needs of children ages 16 and under, but does not meet one or more elements of the definition of Core Programming. See 47 C.F.R. §73.671. Complete chart below for each additional such educational and information program.
[There are no digital non-core program reports.]
Sponsored Core Programming
13. List Core Programs, if any, aired by other stations that are sponsored by the Licensee and that meet the criteria set forth in 47 C.F.R. §73.671. Also indicate whether the amount of total Core Programming broadcast by another station increased.
[There are no digital sponsored core program broadcast reports.]
[There are no digital sponsored core program detail reports.]
Other Matters
14. Complete the following for each analog and digital program that you plan to air for the next quarter that meets the definition of Core Programming. Complete chart below for each Core Program, identifying whether it is to be broadcast on the station's analog or digital channel or both channels.
Title of Planned Core Program #1 Origin
JACOB TWO-TWO (ANALOG & DIGITAL CHANNELS) NETWORK
Regular Schedule Total Times to be Aired
SATURDAYS @ 10-10:30AM 13
Length of Program Age of Target Audience
30 minutes From To
4 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
JACOB TW0-TWO: IS A VERY LITTLE BOY WITH A VERY BIG HEART. AS THE YOUNGEST MEMBER OF A LARGE FAMILY, JACOB HAS TO SAY THINGS TWICE SO HE CAN BE HEARD. HE LOOKS UP TO HIS SIBLINGS, BUT TENDS TO BE IGNORED OR BULLIED BY THEM WHEN HE TRIES TO PARTAKE IN THEIR ACTIVITIES. STILL THERE ARE THOSE WHO NOTICE HIM WHEN HE INADVERTENTLY LANDS HIMSELF IN ADVENTURES THAT INVOLVE MYSTERIOUS NEIGHBORS, INTERNATIONAL SPIES, AND VILLAINS THAT COME IN ALL SHAPES AND SIZES. OFTEN ACCOMPANIED BY HIS CLOSEST PALS, BUFORD AND RENEE, JACOB TWO-TWO FINDS INNOVATIVE WAYS TO GET IN AND OUT OF HOT WATER...AS HE TUMBLES THROUGH A SERIES OF EXCITING ADVENTURES WITH HONESTY, INTEGRITY AND A WHOLE LOT OF DETERMINATION.
Title of Planned Core Program #2 Origin
DRAGON (ANALOG & DIGITAL CHANNELS) NETWORK
Regular Schedule Total Times to be Aired
SATURDAYS @ 10:30-11AM 13
Length of Program Age of Target Audience
30 minutes From To
4 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
DRAGON: IS AN ANIMATED SHOW THAT IS BASED ON THE BOOK SERIES BY AUTHOR AND ILLUSTRATOR DAV PILKEY. THE SHOW FOLLOWS A LITTLE BLUE DRAGON AS HE FACES HIS DAILY CHALLENGES. DRAGON IS A CHEERFUL, LOVABLE AND INSATIABLY CURIOUS BLUE DRAGON WHO LIVES IN A COLORFUL LITTLE HOUSE AND WELCOMES ALL HIS FRIENDS AND ANYONE ELSE WHO NEEDS COMFORT OR ADVICE. EVERY DAY DRAGON FACES A NEW SITUATION THAT NEEDS TO BE SOLVED, AND HE DOES IT IN HIS UNIQUE DRAGON-LIKE WAY. IF HE CAN'T GET IT RIGHT THE FIRST TIME, HE KEEPS TRYING UNTIL HE DOES. WITH EACH STORY, WE FIND A NEW WAY TO LEARN SIMPLE LIFE SKILLS THROUGH DRAGON AND HIS FRIENDS: CAT, OSTRICH, BEAVER, ALLIGATOR AND MAIL MOUSE.
Title of Planned Core Program #3 Origin
MY FRIEND RABBIT (ANALOG & DIGITAL CHANNELS) NETWORK
Regular Schedule Total Times to be Aired
SATURDAYS @ 11-11:30AM 13
Length of Program Age of Target Audience
30 minutes From To
4 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
MY FRIEND RABBIT: IS AN ANIMATED SHOW WITH TWO LEAD CHARACTERS, RABBIT AND MOUSE, WHO WORK TOGETHER TO TACKLE CHALLENGES THAT ARE CHARACTERISTIC OF THE CHILDHOOD EXPERIENCE. WITH EACH EPISODE, RABBIT AND MOUSE, ALONG WITH OTHER FRIENDS, FACE A UNIQUE DILEMMA THAT COMPELS THEM TO THINK CREATIVELY ABOUT HOW TO APPROACH AND SOLVE THEIR PROBLEM BY TRYING OUT DIFFERENT SOLUTIONS AND PERSISTING WITH NEW IDEAS WHEN ONE FAILS.
Title of Planned Core Program #4 Origin
3-2-1 PENGUINS! (ANALOG & DIGITAL CHANNELS) NETWORK
Regular Schedule Total Times to be Aired
SATURDAYS @ 11:30-12NOON 13
Length of Program Age of Target Audience
30 minutes From To
4 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
3-2-1 PENGUINS! FEATURES TWO CHILDREN - JASON AND MICHELLE - WHOSE VACATION AT THEIR GRANDMOTHER'S COTTAGE ENDS UP BEING MORE ADVENTURE THAN THEY EXPECT WHEN THEIR TOY SPACESHIP WITH FOUR TOY PENGUINS COMES TO LIFE. THE CHILDREN ARE SUCKED INTO THE SPACESHIP, WHERE THEY MEET THE NOW LIVE PENGUINS AND JOURNEY THROUGH SPACE TO SOLVE AN INTER-GALACTIC DISASTER THREATENING THE PENGINS AND THEIR FRIENDS. EACH STORY BEGINS WITH A PROBLEM AND ENDS AFTER THE CHILDREN HAVE LEARNED AN IMPORTANT SOCIO-EMOTIONAL MESSAGE THROUGH THEIR ADVENTURE WITH THE PENGUINS.
Title of Planned Core Program #5 Origin
VEGGIE TALES (ANALOG & DIGITAL CHANNELS) NETWORK
Regular Schedule Total Times to be Aired
SUNDAYS @ 7-7:30AM 13
Length of Program Age of Target Audience
30 minutes From To
4 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
VEGGIE TALES: IS A CHILDREN'S SERIES FEATURING ANIMATED VEGETABLES WHO TEACH LIFE LESSONS THROUGH STORIES. NARRATED BY ANIMATED VEGGIES, BOB THE TOMATO, AND LARRY THE CUCUMBER, TEACH LIFE LESSONS THROUGH WIT AND HUMOR. EACH EPISODE CONTAINS ONE OR TWO SHORT ANIMATED STORIES THAT ILLUSTRATE CORE VALUES TO CHILDREN IN AN ENTERTAINING WAY. STORIES ARE INTERRUPTED WITH SILLY SONGS, USUALLY SUNG BY LARRY THE CUCUMBER, THAT CONTAIN WACKY LYRICS IN A CATCHY TUNE. EACH EPISODE ENDS WITH BOB AND LARRY REINFORCING THE LESSON LEARNED THROUGH THE STORIES.
Title of Planned Core Program #6 Origin
JANE AND THE DRAGON (ANALOG & DIGITAL CHANNELS) NETWORK
Regular Schedule Total Times to be Aired
Sundays @ 7:30-8AM 13
Length of Program Age of Target Audience
30 minutes From To
4 years 8 years
Describe the educational and informational objective of the program and how it meets the definition of Core Programming
JANE AND THE DRAGON: IS A COMING OF AGE STORY ABOUT A MIDDLE-CLASS, MEDIEVAL GIRL WHO LIVES IN THE ROYAL COURT WITH HER FAMILY. AS AN ONLY CHILD, JANE IS RAISED TO BE A LADY-IN-WAITING BUT THROUGH HER DETERMINATION AND A STROKE OF LUCK, SHE ENDS UP BEING TRAINED AS A KNIGHT IN THE KING'S GUARD. ACCOMPANIED BY HER BEST FRIEND, A GIANT GREEN DRAGON THAT LIVES IN HER BACK YARD, JANE EXPERIENCES A SERIES OF ADVENTURES THAT TEST HER CHARACTER AND HER SKILLS AS A YOUNG KNIGHT IN A CASTLE FULL OF FRIENDS AND FOES. EACH EPISODE IN THE SHOW TAKES US THROUGH THE PROBLEMS AND CHALLENGES JANE ENCOUNTERS AND THE PROCESS SHE GOES THROUGH TO FIND THE SOLUTIONS FOR THEM.

15. Does the Licensee publicize the existence and location of the station's Children's Television Programming Reports (FCC 398) as required by 47 C.F.R. §73.3526(e)(11)(iii)? Y
16. Identify the licensee's children's programming liaison.
Name Telephone Number
JOYCE LUEDERS 813/221-5771
Address E-mail Address
200 SOUTH PARKER STREET jlueders@wfla.com
City State ZIP Code
TAMPA FL 33606

17. Include any other comments or information you want the Commission to consider in evaluating your compliance with the Children's Television Act (or use this space for supplemental explanations). This may include information on any other non-core educational and informational programming that you aired this quarter or plan to air during the next quarter, or any existing or proposed non-broadcast efforts that will enhance the educational and informational value of such programming to children. See 47 C.F.R. §73.671, NOTES 2 and 3.
1. WFLA-TV airs PSA's of varied lengths that are designed specifically to meet the educational and informational needs of children as well as PSA's that are designed for the general audience but have messages applicable to children. 2. WFLA-TV's Newscasts are general audience programs with educational/informational value for children: 5-7AM NewsChannel 8 Today (M-F) Effective: 6/10/02 @ 11A-12N Midday NewsChannel 8 (M-F) 5-5:30PM Live At Five (M-F) 5:30-6PM 5:30 Report (M-F) 6-6:30PM NewsChannel 8 (M-Sun) 11-11:30PM NewsChannel 8 (M-Sun) 9-10AM NewsChannel 8 Saturday Mornings 12-1PM NewsChannel 8 Noon Saturdays 9-10AM NewsChannel 8 Saturday Mornings 12-1PM NewsChannel 8 Noon Saturdays 9-10AM NewsChannel 8 Sunday Mornings 12-1PM NewsChannel 8 Noon Sundays 3. WFLA-TV's non-broadcast efforts include the participation of our Anchors and Meteorologists as guest speakers and emcees for community groups, and as "teachers" at Bay Area Schools; and Station Tours for Scout Troops, School Classes -- ranging from Elementary through High School/Vocational Technical Schools. 4. To supplement and enhance the educational value of the network's Teen NBC programs...NBC has a website (www.nbc.com/tmyk) specifically dedicated to teens. The goals of this site are first, to create a platform for the teen community where communities for self-expression become the core of the interactive experience; second to build these communities wherever possible around the themes and ideas generated within the TNBC shows themselves; and third, to provide online resources of information and guidance around the issues that most affect teen lives. THE MORE YOU KNOW website features scripts from the award-winning public service announcements, referral information for the organizations referenced in the PSA's, a general campaign overview, and educational materials produced in connection with NBC programming. The site also includes a "feature of the month" page which addresses select TMYK topics and a list of the campaign's most recent accolades. 5. WFLA-TV produces an annual Telethon to raise money for the All Children's Hospital (Children's Miracle Network) this year (2008) is our 25th Telethon which airs on Saturday, May 31 (Starts @ 8:30PM) and ends on Sunday, June 1 @ 6:30PM. All NBC and Local Programs are pre-empted by this Telethon.

WILLFUL FALSE STATEMENTS MADE ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

I certify that the statements in this application are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.

Name of Licensee Signature
Media General Communications Holdings, LLC
Date
04/07/2008
FCC Form 398
March 2006